When researching any company, product, service, or industry it is important to understand the contextual framework in which they are a part. Country profiles provide information on the economic, political and social environments of a country. This information may be useful to further understand a particular industry, or export target. To better understand a country or culture try:
- Searching for country reports in Business Source Complete. ***Remember to limit your search results to “Country Reports”. Most MarketLine Country Reports include a PESTLE analysis. Searches should include keywords: MarketLine Country Profile
- The library database Statista include crucial information regarding the status quo and development of countries and regions including key economic indicators like GDP, national finance, demographics and trade figures as well as major industry players.
- Browsing through the CIA: The World Factbook series which can be accessed online. Produced by the CIA, The World Factbook series offers insight into the political, economic, and social aspects of various countries. To access this resource simply search for the country name and the "world factbook".
