Statistical data and analysis of business, industry, product brands, market share, media, and social scientific topics, obtained from both private and public sector sources, and covering all regions of the world.
Vividata
Vividata is a database that provides information on Canadian market and consumer behavior with profile data for over 3,500 products and services in the Product Data section. The following tutorials have been linked to, with permission from Humber Libraries.
SimplyAnalytics is a web-based mapping, analytics and data visualization program providing demographic information including census data (population, age, language, income, housing, education, race & ethnicity and more), current estimates and 5 year projections, household spending data on hundreds of goods and services, and over 1.3 million Canadian business profiles from Dun & Bradstreet (D&B).
# of Concurrent Users: 10
Faculty, staff and students are not required to log-in with a user name and password, however, their work will not be saved using this method which is located at the bottom of the Sign In section - "Sign in as a guest"
