Trade (or “applied”) journals are written for an audience of practicing professionals in a field. Articles tend to focus on practical issues or “on the job” concerns, including methods for handling day-to-day problems, technical tips and techniques, new products, services, and trends to watch for.
Trade journals often report on research that has been published in scholarly journals, but in a more readable style (without all of the footnotes and scholarly apparatus). A very small percentage of trade journals are refereed by “peers” in the trade or applied field of the journal. Illustrations and advertisements are abundant in trade journals. Reading trade journals is a great way to learn the terminology or technical language of your field.
Examples include: The Canadian Grocer and The Canadian Jeweller.
Magazine and journal articles on all aspects of business and management. Also includes company and industry profiles, SWOT analyses and market, country and product reports.
Search the combined Canadian Business and Current Affairs databases: CBCA Business, CBCA Current Events, CBCA Education, and CBCA Reference.